Prima is a competition road bike designed and built for riders who want a stiffer, responsive ride with incredible acceleration. Aggressive out the blocks with a sleek fuss-free design and smooth power transfer.
Modern high-end alloys make it as strong, stiff and light as all but the very best carbon - without the extra £2000 in frame cost!
Save up to £650 off your custom built Prima now and be riding in 10 days.
For training, competition and the simple joy of riding bikes.
Here's how to create your dream Prima build: |
